The Story Behind The Authenticity Project
What started as a quiet unraveling became an invitation—to live more honestly, more fully, and more awake.
Our Mission
The Authenticity Project exists to create space for the kind of honesty we rarely give ourselves.
It’s not about self-help formulas or curated vulnerability.
It’s about slowing down, asking better questions, and reconnecting with what’s real.
In a world that rewards performance, we’re choosing presence.
In a culture obsessed with image, we’re coming back to the soul.
And in lives that often feel over-scheduled and under-connected, we’re returning to something essential.
This is an invitation to live awake.
To name the story behind the story.
To remember who you were before you got so afraid.
And to start practicing a kind of humanity that’s honest, integrated, and whole.
Meet Brian
Hi—I’m Brian Kludt.
I’ve spent more than two decades building a successful career as a mortgage professional, speaker, and trainer. I’ve been a top producer, led a high-performing team, and trained others to do the same. In that world, I’m known for my precision, discipline, and consistency—qualities that helped me succeed in an industry built on trust and performance.
But underneath all of that was something I couldn’t ignore:
A growing sense of disconnection.
From myself. From my story. From the deeper parts of life I hadn’t made space to explore.
I started noticing the ways I’d learned to adapt over the years—not just to survive, but to fit. To succeed. To be seen a certain way. I’d become very good at doing what I was “supposed” to do—but at the cost of being fully present, emotionally honest, and spiritually alive.
That awakening is what led to The Authenticity Project.
Not as a business idea or a polished brand, but as a response. A way of making room for the parts of us that often get buried in success, in roles, in performance.
Now, I’m still in the mortgage world—serving clients with the same attention and care I always have. But this project is different. It’s personal. It’s where I get to lay down the script, take off the mask, and help others do the same.
Through honest writing, a weekly newsletter, and (eventually) coaching and conversations, I’m building something that’s more than content—it’s a practice. A way of being. And an invitation to live from the inside out.
